How to get your clients to advertise for you for FREE!

Customers are advertising Hairstylist work for free everyday! They cause people to look, take pictures, post on social media, ask questions like who did there hair, where is this person located, how much did there hairstyle cost etc. Clients are so awesome! They advertise your work daily. It is to your advantage to always do your best to make your clients look fierce whenever you perform a service. They are you FREE advertising.

Hair Braiders Marketing Tip #2.  “Turn your clients into a walking Billboard.”  I’m so excited to share this tip with you!  When  I started my business, I knew that advertising was important.  I didn’t’t have any advertising dollars.  What was I supposed to do?   On my way to work everyday I would read billboards wishing that I could have one advertising my work.  The billboards  were always advertising sneakers, doctors offices, churches etc.  I inquired about posting an ad but the price was way out of my league. Too expensive.  Then I had an idea!  Why not  make my clients a WALKING BILLBOARD!  

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I chose 5 clients that worked in key places.  For example, the bank, the grocery store, corporate jobs or places were there would be lots of traffic.  They paid me full price to get their hair done.  I then asked them if they would give my card out to anyone that complimented them on their hair.  If they send me 3 people before their next visit, their next hair style would be 50% off!

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I can tell you that this strategy worked like a charm!  Clients love discounts!  They love compliments and being able to show off their hair and talk about their Hairstylist.  Try this today, I promise you that it works!:-)

Let me know how this tip worked for you! For those of you who haven’t taken the step of becoming a Licensed Hair Braider, you can always sign up when you are ready by clicking here.

Happy Braiding!!:-)

How to build your Clientele in One Month!

How to make clients fun to your chair for service.  Imagine,  a slow day.  No clients.  You are doing absolutely nothing besides playing around with your own hair or your co-workers.  It’s better to work for half the money than none at all!  Heres how to get clients to sit in your chair for service plus bring their friend along.

Hair Braiders Marketing Tip #1 – 2 for the price of 1.”   This marketing tip is a tip that anyone can use to build their Hair Braiding business.  You don’t have to invest any money, just time,  hard work and dedication.  You must be willing to give your clients a FREE  service or a DISCOUNT that has value to them.  Once they receive what they are looking for, guaranteed, they will become local clients and refer others to you.

Let me share a story about myself and how I know for a fact that this marketing tip works.  I am not originally from Florida.  When I moved here from New York City,  I didn’t know anyone.  I had zero (0) clients!   At that time we didn’t have  social media.  Only flyers, business cards and word of mouth.  I didn’t have advertising dollars, so I had to figure out how to get clients through the door without spending a dime.   Here’s what I did to build my clientele from 0 to 20 in just a few weeks! In 3 months I had over 50 steady clients!

 MARKETING TIP #1 . On my slow days in the salon, which were Tuesday & Wednesday, I offered a 2 for 1 Special.

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What that means is that I did 2 people for the price of 1.  If the hair style cost $100, then one person could pay the entire price and treat their friend to a FREE style.  Or they could split the cost, half and half making the cost of the service $50 for each person.

I offered this special 2 for the price of 1  every week for about 3 months.  It was hard work.  I gave quality service.  My clients were happy and continued to return bringing along a friend to get the 2 for 1 special.  *Please note, a client could not return with the same person who had gotten their hair done previously.  They could only bring NEW CLIENTS.

The purpose of this campaign was NOT MONEY!  It was to BUILD A CLIENTELE.  This marketing campaign was a win for me.  I gained new clients every week.  It was also a win for my client because they got their hair done at 1/2 price.

If you would like to learn more about how to run this 2 for 1  special  to build more clients, leave a message or comment,  I would be happy to help you!:-)

How To Apply for A Florida Braiding License

Here’s  how to apply for your Braiding License in Florida. First complete your Hair Braiding 16 Hour Course, you will then be eligible to apply to The Department of Business & Professional Regulations Florida State for your Braiding Registration. Simply print application, fill out and complete all sections of the application.

Pay $25 fee (make check payable to Department of Business and Professional Regulation).

Submit certificate of completion of the minimum two-day, 16-hour course (a copy). You should receive your Registration (license)  within 3 to 4 weeks from The Department of Business and Professional Regulation, Board of Cosmetology,

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Application for Hair Braiding.  Form # DBPR COSMO 5

Click here for printable application

How much can you make Braiding Hair?

How much is a client worth to you? Did you know that there are formulas out their to figure out their worth? Every time a client sits in your chair, she is adding money to your income.  You should know how much she/he is worth to you.  I’m sure that you already know that good customer service and excellent communication services along with quality work is the equation for a lasting customer.

Customers go to people they like and trust.  Early in my hairdressing days back in the early 90’s, after receiving my cosmetology license in New York City, from Wilfred Academy I felt that I needed additional training.  I headed out to Dudley University which was located in Greensboro, North Carolina for advanced training.

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As a Hairstylist licensed and working for 3 years,  I felt lost and a little stupid when Mr. Dudley came to our class one day and asked  “Do you know how much a client is worth?”  We didn’t know!   All I knew was that they called me, I made an appointment, they came in, we talk about whatever was on TV or what was going on in the  neighborhood, kids etc., their hair got done and that was it!  See ya next time.

Mr. Joe Dudley, Sr  said “No”.  That’s not it!  You have to know your client.  Develop a personal relationship with them (keep it professional) . Know their names.  Know their children’s’ names.  Know their anniversary, their birthdays.   If they get sick, send them a get well card.  If its their birthday, send them a birthday card (with a discount for hair services in it)! And always carry hair products with you.  You are the professional.  Sell products to your clients, retail!

It has been 25 years since that conversation.  I have never forgotten it.  The principles are the same.  Care for your clients and about your clients.  Depending on the services that you provide,  and how often they come in you can figure out their worth.  For example  If you charge  $100.00 for a braid service and the clients comes to you every  2 months to get their hair done, for one entire year that equals to $600.00 .  That is not including products you sell to them to upkeep their hair.  Never send any of your clients to Sally’s, the beauty supply down the street or online to buy products!  Have your own recommended products on hand in your salon or at your station to retail.   Add on services should be at least $20.00 at every salon visit.

So, to sum it all up, using the above example:  Your client is worth $720.00 per year. ($600.00 for services and $120.00 in products, equals $720.00).  If you have 50 clients, your salary for the year will be $36,000.  

Hair Braiding can be a lucrative business if taken seriously.  Know your clients, care about them and they will continue to come to you and tell others about you for years to come.

Free Braiders License for Military Personnel

Hair Braider license for military personal/veterans who have completed the 16 hour hair Braiding course.  One of the Department of Business and Professional Regulation primary focus is helping people get to work. This includes military on active duty who hold professional licenses, military spouses and veterans of our armed services. DBPR has several programs in place to assist these individuals with the licensing process on line.  Whether a spouse needs help applying for a state license after being transferred to a Florida duty station, an active duty member wants to keep his or her license current during a deployment, or a veteran is trying to obtain a license with experience earned during his or her service to our country.  Read more

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Military and Veteran Spouses

Military Personnel, Veterans & Military Spouses Licensing Fee Waiver Program

Under House Bill 615, which went into effect July 1, 2017, the Department now has the ability to waive the initial licensing fee for any individual that is currently serving, or has formerly served, as an active duty member of the Armed Forces of the United States, or a spouse or surviving spouse of such member that was married to the member during a period of active duty who applies to the Department for a state professional license.  Read more…….

Getting your Certificate

If you would like to receive your Hair Braiding 16 hour course Certificate, please click here . If you have any questions about the course, please send us a message.  Any questions about the state waiving the initial licensing fee, please contact them at:

Customer Contact Center

2601 Blair Stone Road

Tallahassee, FL 32399

Phone: (850) 487-1395

Submit Request: Customer Contact Assistance

If you want to learn more, please visit Hair Braiding 16 Hour Course to take the 16 hour course to receive you Braiding License in the state of Florida.

Natty Dread Congo Bongo What does it mean?

“Natty Dread Congo Bongo,” the term goes way back.  The term natty (as in “natural”) and a style of dreadlocks which have formed naturally without cutting, combing or brushing.  Natty Dread is a Rastafarian term for a member of the Rastafarian community. The image of such a person is often used in reggae music and elsewhere to represent an idealized personification of the Rastafarian movement as a whole. b55c0cbcd7f1f5a45f16d7853370e371

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People from every walk of life, be it in the music world or sports field, have opted to wear dreadlocks (matted coils of hair). As a result, dreadlocks have become increasingly socially acceptable. Even those with very straight hair have developed methods to dread lock their hair.

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Several different cultures have commonly worn locs. In some cultures, locs are an expression of religious beliefs. In other cultures, dreadlocks are a representation of ethnic pride or simply fashionable.

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Loc jewelry can be worn on all types of locs, from Sister locks to Freeform locs, however the maturity of your locs makes a difference when choosing the right loc jewelry.  Only place loc jewelry onto your hair if it is healthy and strong.

Rasta style gained in popularity, beauty and fashion industries jumped on the bandwagon. These industries were hoping to capitalize financially.

Salons now offer their dreadlock clients a variety of hair care products for their locs.  These products range from shampoo, wax, and jewelry.

The hair stylists, working at these salons, started creating a variety of different modified or artificial locs, including extensions, multi-colored synthetic locs.

If you would like to see 194 images of Natty Dreads Congo Bongo visit my Pinterest page and follow.  Beautiful pictures of Dreadlocks, ideas on how to wrap your hair and all types of braids in a variety of colors.  Photos added daily.

4 Ways To Maintain Your Braids

Many clients who have Braids and twist are wondering how they can maintain their braids and twists.  Even though braids and twists are considered to be a protective style, your natural hair should remain strong and healthy throughout the process.  As a Cosmetologist, I have always promoted the need to have healthy hair.
As you may know there are things that you can and should do to take care of your hair, especially when you’ve chosen to wear braids or twists. The following tips will ensure that your braids look good, last long, and your natural hair continues to thrive.

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  • Moisturize Your Scalp:  Hair needs moisturize to stay healthy.  Think of your hair as a plant. Without hydrated soil, the plant can not thrive and the same goes for your scalp and hair. So make sure that you moisturize your scalp at least once a day with a little water.
  • Protect Your Hair When Going To Bed: Covering your hair  with a satin scarf, bonnet, or even sleeping on a satin pillowcase helps keep your edges in tact and your hair from drying out. Cotton soaks up moisture, therefore a cotton pillow case extracts the moisture from your hair and scalp.
  • Wash Your Braids: Some may think that you aren’t able to wash your own hair when you have it styled with braids. This is false. There is buildup that can form on your scalp from everyday dirt, sweat, etc. that has to be cleansed.  Shampooing your braids aren’t that difficult.  It can be done in the shower by using cleansing products.  I highly recommend Dr. Bronner’s pure-castile liquid peppermint soap.  It will throughly cleanse your scalp while leaving you with a fresh minty feeling every time the wind blows!
  • Moisturize & Seal Your Hair: Moisturizing your hair is another key to maintaining the integrity of your hair, with or without braids. We recommend starting out with a moisturizer of your choice, whether it be homemade, store bought, or just regular water. Then be sure to seal that hydration in will some type of oil or or sealing product. This will ensure that your hair remains soft and supple instead of dry and brittle.
  • Don’t Leave Your Braids In Too Long: Braids and twists are considered to be a type of protective style, but if left in too long, they can become quite damaging. These styles are meant to be temporary.  I recommend the you keep the style for up to four to eight weeks, depending on the style.

For more tips on maintaining your braids and twist follow us on Facebook, Pinterest & Instagram.  If you are interested in getting your braiding license, please click here.

5 Best French Braid Tutorials For All Textures of Hair

Everyone knows long hair requires dedication, patience, and lots of care! In this blog post we share 5 best braid style tutorials on how to braid long hair.  The best and easiest hairstyles for long hair with braids.  If you are in need of some inspiration for long locks, scroll down this page.  As they say “practice makes perfect”!  Try these styles on a weekly basic and in no time you will become a pro braider! Who knows, you may want to make braiding your profession.

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Practice makes perfect. Eight easy steps to have a beautiful half up, half down hairstyle. Source deluxe-china.

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Step by step tutorial for french braid on long hair tied into a bun. Source – K foods.

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How to do the Halo Braid. Split hair into two sections starting from the middle of the head to the nape area. Braid the two sections, then wrap hair around the head and secure with bobby-pins. Now you are ready to show off your Halo Braid! Source – Intimate Weddings

Fish Tail Braid
Fish Tail Braid styled to the right side, resting on the models shoulders. Perfect to wear with a dress or shirt that exposes your back.

If you would like to become a professional hair braider please visit Hair Braiding 16 Hour Course –  learn how you can get Licensed.

6 of The Best Blue Braid Styles of 2018

Blue Braid PROTECTIVE Hairstyles are very popular.  They can be worn on different occasions. Take a look at 6 of the best braid styles of 2018.

1.  SEXY BLUE AND BLACK BOX BRAIDS

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If you are planning on wearing a protective hair style this summer, please make sure that pressure isn’t placed  on your natural hair strands. Make sure braids for example are not tight, and your hair is not pulling.  Also remember, when wearing these styles, keep hair moisturize to prevent dryness resulting in damage hair. I usually use a mixture of coconut oil and water.  Take a look at the other protective styles below.  I’m sure there is one that suits your fancy.

2.  WAIST LENGTH TWIST STYLE

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3.  JUMBO BOX BRAIDS

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4.  HALF UP INTO A MOHAWK WITH CORNROWS ON THE SIDE

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5.  BLUE BRAID UP-DO

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6.  TWO STRAND TWIST CROCHET

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If you would like to learn more about hair or braiding, please click here to be redirected to Hair Braiding 16 Hour Course.  The place where you will find information about how to promote your braiding business and also get your course for Florida State Licensure.

Why White Girls wear Dreadlocks

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Why do white girls love to wear dreadlocks? Some women who wear dreadlocks are Hippies, punk or simply regular everyday people who want to express themselves through their hairstyle.  You may ask why would someone who had long, straight or curly soft hair want their hair to get matted into dreadlocks?  Some people feel that dreadlocks on white girls constitute cultural appropriation or appreciation. It all depends on your views.

In my humble opinion, I think that we, are placing too much emphasis on a particular hairstyle. People wear their hair in many different styles for many different reasons.  It’s not just a Black thing or a Caribbean thing or a Jamaican thing or even Rastafarian thing.   It goes a lot deeper than most people know.  Some people wear their hair locked for religious reason, while others look at dreadlocks as simply a fashion statement. In an article from Vice, they asked white people why they wore dreadlocks. Here’s what one young woman said “I always loved the way they looked and wanted them for about five years and hated brushing my hair. Then, when I went traveling, I decided to finally get them made to keep my hair neat and low maintenance.”

Regardless of your reason for wearing dreadlocks, here is a brief history of the hairstyles origin:

Quaz Amir – Photographer

Dreadlocks have been worn by nearly every culture at some point in time or another. Roman accounts stated that the Celts wore their hair ‘like snakes’. The Germanic tribes and Vikings were also known to wear their hair in dreadlocks. Dreadlocks have been worn by the monks of the Ethiopian Orthodox Tewahedo Church, the Nazarite of Judaism, Qalandri’s Sufi’s, the Sadhu’s of Hinduism, and the Dervishes of Islam, and many more! There are even strong suggestions that many early Christians wore dreadlocks; most notably Sampson who was said to have seven locks of hair which gave him his inhuman strength!

Now that you understand where dreadlocks may have originated,  you may want to take a look at the photos below to get some dread inspiration and learn how to make your dreadlocks uniquely YOU!

UP-DO’S

Longer dreads can easily be piled on the head for an elegant up do. Accessorize the look with bold flowers for a touch of color and chic flair sure to turn heads. If you prefer a more casual look, however, there are many other dreadlocks styles to choose from.

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SHAVED SIDES OF DREADLOCKS

Shaving the sides of your locks are very simple. Here are the 5 steps:

  1.  Place hair into a pony tail
  2.  Take the hair that you want to cut and then pull out of pony tail
  3.   Use a scissor to cut off long hair
  4.   Use a clipper to shave the hair down close to the scalp

If you desire designs – use the T-Liner for easy designing of zigzag lines, circles or whatever creative drawing your mind can come up with.

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DREADLOCK JEWELRY

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How to put on your loc jewelry:

Step 1: Take a strand of your loc that best fits the hole of the loc jewel.
Step 2: Insert your loc into the hole of the loc jewel piece.
Step 3: Pull your loc through the loc jewel until it is secure.

*For those of you who wear loc extensions.  Please note that you many need jewelry with larger openings to fit onto your thick locs.  Use this quick beader tool to help place your beads or jewelry onto your dreadlocks.

Yarn & Synthetic Extensions

Yarn dreads, sometimes also called ‘knitted’ dreadlocks, are really faux dreads that you create with colorful yarn. As a Hair Braider, you can do Dreadlocks.  It doesn’t matter if the hair is kinky or straight.  You  can be creative and make it look beautiful to show individuality.  Visit Hair Braiding 16 Hour Course for information on how to get a Braiding License. 

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